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An iconic shopping experience.

Rockefeller Center is a shopping experience unlike any other. You’ll find beloved New York brands, international names, and up-and-coming designers. This is the best shopping destination in Midtown Manhattan for spring fashions, and where you come to rediscover that shopping is as much about where you are as about what you find.

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Where to Shop at Rockefeller Center

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    Allen Edmonds

    30 Rockefeller Plaza
    Allen Edmonds handcrafts every pair of men’s shoes. Footwear and belts are made from the world’s finest materials and bear a sophisticated sensibility.
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    Ann Taylor

    600 Fifth Avenue
    Chic. Luxurious. Elegant. From the perfect little black dress to a gorgeous sparkling bracelet to an amazing wear-to-work collection–Ann Taylor is all about effortlessly chic pieces designed with a modern point of view, designed from the inside out–with quality and craftsmanship, comfort and style always top of mind.
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    Anthropologie

    50 Rockefeller Center
    Anthropologie is a lifestyle brand that celebrates fashion, art, culture, design, and discovery, and offers the means to express individuality, creativity, and personal style. To that end, we travel the world in pursuit of special products intended to delight: from women’s apparel and accessories to home furnishings, found objects, and decor.
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    Aritzia

    600 Fifth Avenue
    Aritzia is an innovative women’s fashion boutique that cherishes excellent design and quality, offering beautiful clothes and accessories that no one can match at its price point. Providing unparalleled customer service and a personal shopping experience both in store and online, Aritzia curates a collection of fashion brands both exclusive and non-exclusive, providing guests with a unique vision of what’s best every season.
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    Banana Republic

    45 Rockefeller Plaza
    The “True Outfitters of Modern American Style,” Banana Republic brings a fresh twist on classic apparel to men and women around the world.
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    Brooks Brothers

    1270 Avenue of the Americas
    Founded in 1818, Brooks Brothers is America’s oldest retailer—synonymous with quality and innovation. From iconic dress shirts and navy blazers to suits and ties, Brooks Brothers represents the best of classic American style. Visit today to discover the latest collections for men and women.
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    Camper

    30 Rockefeller Plaza
    Camper is a contemporary footwear brand from the island of Mallorca, Spain. Founded in 1975, they are a family business with a rich shoemaking heritage that they use to create unique designs.
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    Cole Haan

    620 Fifth Avenue
    Cole Haan LLC, with its Global Headquarters and Innovation Center in Greenland, New Hampshire, USA, and its creative studio in New York City, USA, is an iconic American lifestyle accessories brand and retailer of premium men's, women’s and children's footwear and handbags, leather accessories, outerwear and eyewear.
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    Dauphinette

    610 5th Avenue
    Dauphinette was founded in 2018 by Olivia Cheng, debuting with one-of-a-kind, made-in-New York outerwear from recycled and byproduct fur and leather, vintage, and artisanal components. Cheng has since grown the brand to include handbags and accessories, plus a tightly conceptualized selection of ready-to-wear. The result is a dreamy collection of complex, optimistic, storied pieces-- a feeling Cheng hopes to inspire in our wearers.
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    Eva Fehren

    620 Fifth Avenue
    Eva Fehren is a collection of fine jewelry designed by New York artist and designer Eva Zuckerman and her business partner Ann Gorga. Inspired from the city’s geometric urban patterns and architectural elements, the Eva Fehren design aesthetic allows women to build looks that are personally relevant and unique to them. Each piece in the Eva Fehren line is handcrafted using 18K gold, paired with only the finest precious materials.
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    FAO Schwarz

    30 Rockefeller Plaza
    More than just a toy store, a trip to FAO Schwarz was always a magical and cherished journey through the very heart of childhood, where toys came to life and laughter was the language of young and old alike. The oldest toy store retailer in the United States opens its flagship on three levels next to the iconic Rockefeller Center Christmas Tree - the perfect location for this timeless brand.
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    FDNY Fire Zone

    1230 Avenue of the Americas
    FDNY Fire Zone raises public awareness about fire safety and provides interactive learning experiences. Apparel and FDNY collectibles are also sold.
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    Free People

    1 Rockefeller Plaza
    Free People is a specialty clothing brand featuring the latest trends and vintage collections for women who live free through fashion, art, music, and travel. Quality apparel, shoes, and accessories invoke attributes of femininity, spirit, and creativity with a bohemian design.
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    Freemans Sporting Club

    55 West 49th Street
    Freemans Sporting Club was established to pay tribute to the vanishing art of handmade American goods. Their menswear is inspired by functional, lasting workwear, timeless American style, and the great love of the great outdoors. They believe in the value of high quality materials and thoughtful, durable design, which is why they have been building custom clothes with clients for over ten years, and love it, whether it's for a first wedding or a fifth bachelor party.
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    J. Crew

    30 Rockefeller Plaza
    An iconic American brand, J. Crew is popular for its men’s, women’s and children’s clothing, shoes and accessories to live, work and play in.
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    Jill Lindsey

    30 Rockefeller Plaza
    Jill Lindsey has been designing and making products for over 15 years, and with a background in hospitality, she created a platform for communities to build positivity and self-care through individual practice and collective engagement.
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    Kate Spade New York

    610 Fifth Avenue
    Since its launch in 1993 with a collection of six essential handbags, Kate Spade New York has always stood for optimistic femininity. Today, the brand is a global life and style house with handbags, ready-to-wear, jewelry, footwear, gifts, home décor and more.
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    Kule

    610 5th Avenue
    KULE is a fashion brand making classic clothes with a happy wink ;) Designed by CFDA member Nikki Kule, the brand launched as a childrenswear brand in 2001, and later relaunched as a collection of perfect stripe tees in 2015. Now encompassing multiple categories for women, mens, and kids, pieces are sold on KULE.com, through luxury retailers around the world and now at Rockefeller Center in the brand's first brick and mortar store.
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    LEGO

    636 Fifth Avenue
    The LEGO Store raises the bar in kid-chic design, innovative displays, in-store family events, and consumer-friendly play areas to deliver an engaging, entertaining, and fun experience for families. LEGO is temporarily closed 11/30.
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    Lingua Franca

    50 Rockefeller Plaza
    Embracing the vibrant everlasting energy of New York, Lingua Franca has opened its newest brand destination located in the heart of the city at the iconic Rockefeller Plaza. The space features a retail area with limited-edition items from the brand, including cult-favorite cashmere embroidered sweaters, a paper flower shop, a charm bar, and a curated selection of treats, books, and more.
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    LOFT

    1230 Avenue of the Americas
    Fall in love with the new LOFT at Rockefeller Center. The new location features the LOFT Style Closet, spacious fitting rooms and expert stylists—for a shopping experience like no other. It’s your go-to destination for everyday glamour. And the best part is—they help you put your favorite pieces together in a way that truly makes them your own—that’s why LOFT is your trusted personal stylist.
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    Louis Martin Jewelers

    30 Rockefeller Plaza
    Family owned and operated since our beginning in March 1976, we at Louis Martin Jewelers offer a New York shopping experience to remember.
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    Maje

    610 Fifth Avenue
    Founded in Paris in 1998 by Judith Milgrom, the Maje spirit is resolutely feminine, understated, glamorous and bold. Maje has created its own language of style and sketches a subtle difference between modernity and quirkiness, with authentic pieces and sharp details.
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    Major League Baseball Flagship Store

    1271 Avenue of the Americas
    MLB NYC is the first permanent MLB retail store in the United States, a result of a partnership between Major League Baseball and Legends.
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    Michael Kors

    610 Fifth Avenue
    Michael Kors is a world-renowned, award winning designer of luxury accessories and ready-to-wear. His namesake company, established in 1981, is an influential global presence with over 500 stores in more than 85 countries worldwide, as well as wholesale distribution to top department stores worldwide. The brand currently produces a range of products under the signature Michael Kors Collection and Michael Michael Kors labels. These products include accessories, footwear, watches, jewelry, men’s and women’s ready-to-wear, swimwear, eyewear and a full line of fragrance products. With an innate sense of glamour, Michael Kors offers a luxury lifestyle for the consummate jet setter that is as sophisticated as it is indulgent and as iconic as it is modern.
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    Moleskine

    30 Rockefeller Plaza
    It all started many years ago, with a pocket-sized black object, the product of a great tradition.
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    Mulberry

    620 Fifth Avenue
    Mulberry is the largest designer and maker of luxury leather goods in the United Kingdom with over 120 stores worldwide and a digital flagship. Established as a family business in Somerset in 1971, British craft and community is at the heart of the company and everything they do. The brand's signature style playfully interprets British heritage for modern lifestyles with bags, accessories, and jewelry, crafting objects that are designed to last and be passed on to future generations.
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    Nintendo NY

    10 Rockefeller Plaza
    Nintendo NY is a premier destination for family entertainment. Immerse yourself in the latest Nintendo offerings in a unique setting as you explore its two-level, 10,000-square-foot interactive experience. Play the newest games showcased on the Nintendo Switch(tm) and Nintendo Switch Lite(tm). Shop the selection of games, accessories, exclusive apparel, and other items featuring everyone’s favorite Nintendo characters. With something for everyone, come join in the fun that is Nintendo NY!
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    P!Qtoo

    30 Rockefeller Plaza, Concourse Level
    Find the vibrantly sweet world of PIQtoo on the Concourse level of Rockefeller Center.
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    Paper Source

    30 Rockefeller Plaza, Concourse Level
    At Paper Source, we love to inspire customers to Do Something Creative Every Day.
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    Pineider

    30 Rockefeller Plaza
    Since 1774, Pineider has given people the tools to create their own story, their own history. Writing instruments and leather goods to safeguard the past, because, without the pursuit of memories, one cannot jump towards the challenge of the future. In today’s digital age, when words can be reproduced infinitely and freely wander in cyberspace, the paper, and the pen preserve the fragile beauty of something that cannot be replicated.
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    PIQ

    30 Rockefeller Plaza
    PIQ’s clever and colorful brand serves as a one stop shopping destination, seamlessly integrating an assortment of globally curated products that is sure to induce smiles on faces of all ages. The brand is constantly adapting to the ever-changing marketplace as well as taking on the unique personality of each new city it resides in.
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    Raaka

    30 Rockefeller Plaza, Concourse Level
    Raaka is a Brooklyn based chocolate maker, dedicated to crafting delicious and ethical chocolate- all unroasted to capture the brighter, bolder, and fruiter facets of cacao. Raaka was created because there is a better way to make chocolate: from scratch; with traceable, high quality, single origin cacao; transparently sourced; and crafted into something uncommonly delicious.
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    Rough Trade

    30 Rockefeller Plaza
    Following seven successful years in Williamsburg, Brooklyn, Rough Trade NYC is excited to make its much anticipated move to Rockefeller Center, just steps from the iconic Radio City Music Hall. Since opening our first NYC store in 2013, we followed in the footsteps of an illustrious list of iconic New York record stores, from Bobby Robinson’s Bobby’s Records, The Commodore Music Shop, Time Square Records, Record Mart, Disc-O-Mat, Crazy Eddie’s, Record Explosion, to Midnight Records, Venus Records, Rocks in Your Head, 99 Record, Other Music, Pantasia, and many more.
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    Studio Optix

    30 Rockefeller Plaza
    Studio Optix, the office of Dr. Mitchell Cassel and Associates, is the ultimate destination for your eye care and eyewear needs. We proudly offer exceptional service, from routine eye examinations to emergency treatment. Our highly curated collection of more than 5,000 frames in all styles and price points makes Studio Optix a destination for New York and Hollywood prop masters and eyewear enthusiasts alike. With a laboratory on-site, we are able to accommodate same-day lens service!
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    Sugarfina

    30 Rockefeller Plaza, Concourse Level
    Sugarfina is a luxury candy boutique for grown-ups, featuring gourmet sweets from small artisan candy makers around the world.
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    Super Runners Shop

    745 Seventh Avenue
    Welcome to Super Runners Shop, a business founded by the Winner of the 1st ever NYC Marathon.
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    Swarovski

    620 Fifth Avenue
    Swarovski is a Wonderlab where magic and science meet.
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    The Body Shop

    1270 Avenue of the Americas
    Chain with house-brand bath & body products in a variety of scents, plus fragrances & more.
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    The Shop at NBC Studios

    30 Rockefeller Plaza
    The Shop at NBC Studios is your one stop shop for all things NBC. From current favorites like The Tonight Show Starring Jimmy Fallon and Saturday Night Live to classics like Friends, Seinfeld and The Office, there’s a little something here for every NBC fanatic. We also invite you to visit our online store where you can order our exclusive NBC merch direct to your home.
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    The Yankee Clubhouse

    745 Seventh Avenue
    This Official Store of the New York Yankees is bulging with official jerseys, hats, books, bobbleheads, baseball cards, DVDs, and memorabilia for fans of every navy-blue pinstripe, plus individual game tickets and Yankee Stadium Tour tickets.
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    Tiffany & Co.

    610 Fifth Avenue
    Founded in New York in 1837, Tiffany & Co. is the world’s premier jeweler and America’s house of design. An iconic brand with a rich and storied heritage, Tiffany is a global manufacturer and retailer of jewelry and luxury accessories. The Rockefeller Center concept store offers a curated selection of jewelry and the new Home & Accessories collection in a unique, intimate retail environment.
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    Todd Snyder

    620 Fifth Avenue
    Since launching his eponymous label in 2011, he has infused his love for New York City into the DNA of the Todd Snyder brand, redefining how modern American men can present themselves to the world in stylish, unexpected ways. From bespoke tailoring to innovative capsule collections, Todd’s creations show that good style can be attainable and even playful.
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    Top of the Rock Shop

    30 Rockefeller Plaza, Concourse Level
    Cherish the memories of Top of the Rock long after you leave the views behind with gifts, keepsakes and souvenirs from the Shop.
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    Tumi

    30 Rockefeller Plaza
    Since 1975, TUMI has been creating world-class business and travel essentials, designed to upgrade, uncomplicate, and beautify all aspects of life on the move. Blending flawless functionality with a spirit of ingenuity, we’re committed to empowering journeys as a lifelong partner to movers and makers in pursuit of their passions. The brand is sold globally in over 75 countries with upwards of 2,200 points of sale. For more about TUMI, visit www.TUMI.com.
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    Warby Parker

    30 Rockefeller Plaza
    Warby Parker was founded in 2010 with a lofty objective: to offer designer eyewear at a revolutionary price while leading the way for socially conscious businesses.
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    Y'ALL MART

    1250 6th Avenue
    Y’ALL MART is a collective of like-minded brands hailing from the Lone Star State, including Austin-based STAG Provisions and sister store, Daughters, along with Marfa brands El Cosmico Provision Company and FAR WEST. Together they offer a unique mix of apparel, accessories, and gifts that celebrate a modern take on the American West.
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Whether you’re looking for a quick bite, fast casual, or haute cuisine, the dining options at Rockefeller Center reflect the incredibly diverse world of food and flavors you’ll find in New York City.
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From up-and-coming local brands to the most iconic names in fashion, Rockefeller Center is a world-renowned destination for those who seek style.
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