Partnerships
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Through contemporary cultural programming, dynamic partnerships, and engaging artistic initiatives, along with our evolving retail landscape, we create memorable and inclusive experiences for our community. Rockefeller Center is “the people’s place,” and tens of thousands of visitors and New Yorkers alike converge here daily. We are a civic space in the heart of NYC, on a global platform with limitless reach. We strive to represent all of New York’s incredible diversity through our programming and partnerships — democratizing our venues, celebrating civic space, and creating community, connection, and a sense of belonging for everyone we serve.

Programming & Partnerships

For partners seeking cultural diversity and high-level engagement, Rockefeller Center is a location unlike any other, with infinite partnership opportunities for brand integration and excellence. From sponsoring one of our existing programs to collaborating on something new, or utilizing one of our spaces to showcase your brand, the opportunities are boundless.
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Christian Siriano

Christian Siriano’s stunning Fall/Winter 2019 Runway show at Top of the Rock with New York City skyline as the backdrop.

Virgin Hyperloop One

The single most sustainable form of mass transportation. The Virgin Hyperloop One was showcased on Center Plaza during UN Climate Week.

Spheres

After breaking records at Sundance in 2018, the cosmic virtual reality series SPHERES made its NYC public premiere in collaboration with Rockefeller Center.

Plaza Rentals, Retail & Experiential Pop-ups

We have a wealth of spaces for branded activations. From high-visibility to high-traffic, outdoor plazas to interior spaces, these opportunities are sure to meet your criteria for on-trend consumer experiences.

Plaza Rentals, Retail & Experiential Pop-ups

We have a wealth of spaces for branded activations. From high-visibility to high-traffic, outdoor plazas to interior spaces, these opportunities are sure to meet your criteria for on-trend consumer experiences.
Newsstand Studios is a premium podcast studio offering multi-track recording and a full suite of editing and production services. Do you have a story to tell? The studio is available to podcasters, or to partners interested in shaping the dialogue with us.

Newsstand Studios

Newsstand Studios is a premium podcast studio offering multi-track recording and a full suite of editing and production services. Do you have a story to tell? The studio is available to podcasters, or to partners interested in shaping the dialogue with us.
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Rockefeller Center is the epicenter of New York City’s holiday celebrations. The most famous ice-skating rink in the world, The Rink welcomes skaters from October through April each season. We have a number of ways for your brand to get involved and join in on the festivities.

Holidays & The Rink

Rockefeller Center is the epicenter of New York City’s holiday celebrations. The most famous ice-skating rink in the world, The Rink welcomes skaters from October through April each season. We have a number of ways for your brand to get involved and join in on the festivities.
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Contact us to discuss your next branded partnership at Rockefeller Center!
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Film & Photo

Rockefeller Center has a variety of spaces and locations available for film & photo shoots. And a long history of partnering with studios and networks to enhance every production.
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