Sponsorships
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Get the world's attention.

Rockefeller Center is a premier destination in New York City. It’s where New Yorkers and visitors from near and far come to be inspired and enjoy traditions that are part of the very fabric of the city. And we offer a variety of brand activation and sponsorship opportunities that let you engage with them like never before.

Events & Programming Partnerships

We have a number of creative ways for your brand to partner with us. From sponsoring public art, kids & family events, music programming, and seasonal celebrations to creating custom events and activations.

Alexander Wang Spring Collection

Alexander Wang transformed The Rink into a runway for his Spring 2020 show.

Virgin Hyperloop One

The single most sustainable form of mass transportation. The Virgin Hyperloop One was showcased on Center Plaza during UN Climate Week.

Spheres

After breaking records at Sundance earlier this year, the cosmic virtual reality series SPHERES made its NYC public premiere at Rockefeller Center.

Plaza Rentals, Retail & Experiential Pop-ups

We have a variety of spaces available for partnerships. From high-visibility to high-traffic, these opportunities are sure to meet your criteria for on-trend consumer experiences.

Newsstand Studios

Our podcast studio, Newsstand Studios, is available for companies and brands to use to create from Rockefeller Center and sponsor featured podcasts and related music and educational programming.
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Holidays & The Rink

Rockefeller Center is the epicenter of New York City’s holiday celebrations. The most famous ice-skating rink in the world, The Rink welcomes skaters from October through April each season. We have a number of ways for your brand to get involved and join in on the festivities.
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Film & Photography

Rockefeller Center has a variety of spaces and locations available for film & photo shoots. And a long history of partnering with studios and networks to enhance every production.
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